You've probably tried to...
fix the problem without addressing the symptoms. So you've:
- Changed button colorsMaybe saw a spike in engagement,
but no lasting results. - Hired a designerYour site is now beautiful,
but no one is clicking. - Tweaked the copyIt was smart and persuasive,
but people still left. - Focused on increasing trafficMore people came,
but more people left.
I pinpoint why your site isn't converting by identifying 'logic breaks' where user intent clashes with your site's message. The audits reveal specific conversion leaks. Examples include: Confusing calls to action, unclear value propositions, or broken trust signals.
How the diagnostic works
The process is straightforward. First, you book a call, then send an email with your website link and what you think the problem is. Then, you'll join a live diagnostic session. Finally, receive a document with issues and a prioritized roadmap for immediate improvements.
Gather data, analyze website, define goals.
Identify 'logic breaks', user intent.
Provide solutions, fix conversion leaks.
Joshua Viviers
Founder & Conversion Diagnostic Strategist
For 5+ years, I’ve worked inside growth environments where traffic, messaging, and conversion had to align, not just look good.
I specialize in diagnosing misalignment between visitor intent and what a site actually communicates, and fixing the logic so conversion becomes a natural next step.
I specialize in diagnosing misalignment between visitor intent and what a site actually communicates, and fixing the logic so conversion becomes a natural next step.
Entry Diagnostic
60-minute diagnostic session
$150
- Full structural review of one key page
- Breakdown of clarity gaps, trust friction, and intent misalignment
- Clear explanation of why visitors hesitate or bounce
- Strategic direction on what needs to change and why
- Document detailing all of the above
Best for: You want a serious diagnosis of one critical page.
Not right if: You need a full funnel or multi-page structural analysis.
Need a deeper structural breakdown?
If you need a more in-depth diagnosis, click the button below.
View more services
Answer your questions
Even with low traffic, a conversion audit can pinpoint critical issues hindering conversions. The insights gained will help you optimize the user experience and maximize the value of every visitor.
A 'logic break' is a point where a user's intent doesn't align with the website's messaging. Identifying these breaks is key to improving conversion rates.
The Start Conversion Audit is a deep-dive diagnostic providing a prioritized roadmap to fix conversion leaks, focusing on system-first logic (Message → Intent → Trust).
Unlike agencies focusing on surface-level design, this service specializes in identifying 'logic breaks' and focuses on system-first logic to improve conversion rates.
No. I diagnose the structural issue and give you a clear roadmap.
You (or your team) implement the changes.
If you want guidance during implementation, please look at the Conversion Partner tier.
You (or your team) implement the changes.
If you want guidance during implementation, please look at the Conversion Partner tier.
That depends on:
- Your traffic volume
- How fast you implement
- How severe the misalignment is
I work best with:
- Founders
- SaaS
- Service businesses
- Brands with existing traffic
Not sure if you need a diagnostic?
Send me your website and a short description of what feels off. I’ll tell you honestly whether a session makes sense, or if you don’t need one.
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